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Coupons.com helps Danone on new ECRM couponing programme

Coupons.com (UK), the provider of secure digital coupon promotions for FMCG brands and grocery retailers, is working with Danone Ltd, to recruit customers to the new website and deliver print-at-home coupons direct to their inboxes in a targeted eCRM programme.

Danone’s first e-coupon campaign launched on its website (www.livedanone.co.uk) in August 2013. The new website features a registration process that once completed will allow customers to choose one of five money-off coupons, giving customers £1 off selected yogurt products.

Source Coupons.com helps Danone on new ECRM couponing programme.

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